“...And Action!” How Media and Behavioral Insights Can Address the Climate Crisis

The recent Intergovernmental Panel on Climate Change (IPCC) report issued another “code red” warning for humanity - climate change is outpacing humanity’s ability to adapt. We need to dramatically reduce emissions and improve resilience this decade. Meeting this challenge will require all of the tools in the toolbox. An often overlooked tool is the power of media and behavioral insights to drive individual action, build coalitions, and mobilize political support for the urgent changes this crisis demands. This event will explore the ways in which media and behavior change communication can support climate action on multiple fronts.